I’m a top social media strategist, web marketer and blogger with a passion and a skill for developing creative and comprehensive solutions to complex business problems. Besides social media marketing, I’ve applied this skill in many areas that include market research, customer relationship management, quantitative marketing analysis, information technology and actuarial forecasting.
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You can reach me by phone at +1 845-356-4218 or by e-mail.
Currently, as a social media strategist and web marketer, I focus on social media and search engine optimization for web-based marketing, branding and public relations initiatives, especially for small businesses and real estate.
My approach is to first gain an in-depth understanding of a company’s objectives, customers’ profiles and competitive position. I also help define performance metrics, so that we can monitor progress and, when appropriate, adjust strategies to improve effectiveness.
The journey that led to my immersion in social media, SEO and the web began with my experience in market research. During that period, I devised analytical processes that supported the marketing initiatives of some of the largest U.S. companies, and were instrumental in their achieving their growth and profitability objectives.
When I discovered social media in 2006, I immediately realized it would dramatically enhance the usefulness of the Internet. Therefore, I decided to master social media and to see where that mastery would lead me. As I’ve traveled along the path of building my expertise in social media, I’ve continually gained insights into the many ways that businesses can use the social web to achieve their goals.
Posted on October 21, 2010 at 10:51pm