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There are a million companies who say they can reach readers vis press releases and email marketing but, in fact, there's no way of tracking the response from these sorts of campaigns.

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Go read Gary Vaynerchuk's book "Crush It". It will give you the definitive answer.


Hi Phillip, If you have a Facebook profile you can create a fan page (it's free) and tell your fans about upcoming events. Then you can link your fan page to your blog and other sites.


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